Goodbye plastic bottles... is the tagline of a new taxi advertising campaign by InSinkErator.
If just one in ten people refilled a bottle of water instead of taking a new one once a week, there would be 340 million less plastic bottles a year in circulation.
Often people buy bottled water for convenience when they are out, or use bottled water in the home as they don’t like the taste of tap water. An InSinkErator filtered water tap solves these issues. The London taxi campaign helps spread this message at a time when single use plastics is running high in the mainstream news agenda.
The marketing campaign coincides with the InSinkErator 80th anniversary celebrations. We are delighted to work with InSkinErator at this time and to help spread the message.
If you are brand manager or marketer looking to give some impetus to your campaigns, or if you are celebrating a notable brand anniversary, speak to us. With over 20 years of experience, we've got lots of examples of how we've brought brands to life with creative campaigns. Call or email Keith Levy 07932 713528